How it works
From "is it today?" to sent, in a few minutes
You make the card on your phone or computer. They open it on theirs, with nothing to install and no account to make. Here is the whole thing, start to finish.
Tap the buds to open them
Tom and Priya
A real card with an example name, playing as it will on their phone.
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Pick a card
Browse by occasion or by who it is for. Every card is its own paper pop-up scene: you tap Open, the card unfolds and a scene of cut paper stands up. Most have one small thing to find, such as candles to blow out, balloons to pop or snow to shake.
Each card has its own page where you can play the real thing as often as you like.
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Make it theirs
Type their name and watch it appear inside the scene: iced on the cake, written on the gift tag, lit up on a rooftop. Then write your message.
- Three handwriting styles: Neat, Joined-up and Felt tip.
- Message ideas by who it is for and by tone, if you are stuck.
- One photo, if you would like one.
- A choice of colours for every card.
You do not need an account for any of this. Your card is saved as you go.
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See it exactly as they will
Press preview and the whole card plays, start to finish, just as it will on their phone. Change a word, swap the colours, play it again. Previewing costs nothing and there is no limit.
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Send it your way
This is the only step that costs anything: £2.99 for one card, or a credit from a card pack, or nothing extra with a Membership. You make a quick account so your cards are kept safe, then choose how it travels.
- By link. You get a private link and a button that opens WhatsApp with it ready to send. Paste it into a text or any message you like. It works the moment you have paid.
- By email, on a day you choose. Give us their address and pick a date and an hour, up to 12 months ahead. We send it on that day, around that hour, UK time. The email says it is from you and has one button: Open your card.
- To several people. Add more names and each person gets the card with their own name inside it.
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Know it landed
Your account shows when each card was first opened. Under the card they will find two buttons: Say thank you, which emails a short note back to you, and Send one back.
The card stays online for 12 months, so they can open it again whenever they like.
What it is like on their side
We built the receiving end for someone's nan as much as for someone's teenager.
One tap
They tap the link, then tap Open. No app, no account, no password, no "allow notifications".
They know who it is from
An emailed card says your name in the subject line and the first sentence, and replying to it writes straight to you.
Quiet
No music and no adverts, so it can be opened on a bus or at a desk. If they prefer less motion, they see a still picture and your words.
Their choice
Every card email has a link to stop all cards from us reaching that address: one press on the page it opens, and we honour it whoever is sending.
Questions
The things people ask first
Does the person receiving it need an app or an account?
No. They tap the link and the card opens in their phone's browser. There is nothing to install, nothing to sign up for and no password. It works on a computer or a tablet too.
How do I send a card by WhatsApp?
Leave the email box blank when you send. As soon as the card is paid for you get its own private link, with a button that opens WhatsApp with the link ready to go. You can also paste the link into a text, Messenger or an email of your own.
Can I send a card on a set day and time?
Yes. Type their email address and pick the date and the hour, up to 12 months ahead. We email the card on the day and around the hour you choose (UK time): a card set for 8am usually arrives between 8 and 9, and a big list can take a little longer. The email says who it is from and has one button: Open your card.
Can one card go to several people?
Yes, and each person sees their own name inside it. Without a Membership a card can go to up to 5 people, using one card credit for each. With a Membership a card can go to up to 50 people at once, which is how the Christmas list gets done in one go.
How will I know they opened it?
Your cards page shows when each card was first opened, and we email you when it happens (you can switch that email off). The person can also tap Say thank you on the card to send you a short note, which we email to you.
What if I get the email address wrong?
Until a card's email has gone you can change the address, or take that person off, from your cards page. If an email will not go through we try three times, then we email you the card's link to share yourself. The card credit stays used, because the card is yours to share.
Ready when you are
Pick a card, put their name inside it and see the whole thing before you pay a penny.
Pick a cardSending is £2.99 a card, £9.99 for 5, or £24.99 a year.