Refunds & cancellations
Last updated 10 November 2026
Try it all before you pay
Choosing a card, personalising it and previewing the whole animation is free, as often as you like. Paying for a card at its Send step is what sends it. A card pack or a Membership bought on its own sends nothing until you press Send on a card.
Your right to cancel
You have 14 days from the day you pay to cancel, up to the end of the 14th day.
A single card or a card pack. When you pay you ask us to make your card credits ready straight away, and you agree that the right to cancel ends once you use what you bought (Consumer Contracts Regulations 2013, regulation 37). So a card that has been sent, or whose link is ready to share, and a pack you have started, are not refunded for a change of mind.
Membership. You ask us to start it straight away. You can still cancel in the first 14 days, even if you have sent cards (regulation 36). You get all your money back if you have not sent a card. If you have, we refund the price less £2.99 for each card you have sent (one for each person a card went to), never less than nothing. Cards you have already sent stay online. The same applies for 14 days after each yearly renewal.
Refund it yourself
Within those 14 days you can do it from your account page, without asking us: press Refund this beside a single card you have not sent, a card pack you have not touched, or your Membership (it ends at the same time). The money goes back to the card you paid with in 5 to 10 working days.
You can also cancel by telling us in any clear way, for example by email to hello@kindlysent.co.uk, or with the form below. You do not have to use the form.
Cancelling a Membership later
Cancel at any time with one click from your account page, or from the link in either renewal reminder email. It will not renew, and it runs to the end of the year you have paid for.
If something goes wrong
If a card does not work as described, tell us: we will fix it first, and if we cannot, we refund you. Apart from that and your right to cancel above, we do not give refunds. If an emailed card cannot be delivered after three tries, we email you its link to share yourself. If we cannot email it because the address does not accept cards, we return its card credit automatically. Your rights under the Consumer Rights Act 2015 are not affected.
Model cancellation form
(Complete and return this form only if you wish to cancel the contract.)
To: Highfold Group Ltd, trading as Kindly Sent, hello@kindlysent.co.uk, Office 21848, 182-184 High Street North, East Ham, London, E6 2JA
I hereby give notice that I cancel my contract for the supply of the following digital content: [order reference]
Ordered on: [date]
Name of consumer:
Address of consumer:
Signature of consumer (only if this form is sent on paper):
Date:
How refunds are paid
Refunds go back to the card you paid with. Once we've sent a refund, it normally shows on your statement within 5 to 10 working days, depending on your bank.